Roslyn, a powerful Category 3 hurricane, was moving across west-central Mexico on Sunday, dumping a life-threatening storm surge with damaging winds in its path, the U.S. National Hurricane Center (NHC) said.

Axar.az reports that Rosyln, which was downgraded from Category 4 since Saturday, hit land at 5:20 a.m. local time (1120 GMT) near Santa Cruz in northern Nayarit, the NHC said, a Pacific coastal state home to popular tourist beaches like Sayulita and Punta Mita.

By late morning, maximum sustained winds decreased to near 90 mph (150 km) with stronger gusts. Rapid weakening was expected as the hurricane moved farther inland, the NHC said.

Video footage showed flooded streets and palm trees swaying in strong winds as Roslyn touched down in Nayarit.

A hurricane warning was in effect for the coast from Playa Perula to Escuinapa. Up to 8 to 10 inches of rain was expected in Jalisco, Nayarit, southeastern Sinaloa and southern Durango.