22 February 2018

Barbie manufacturer unveils its first doll in hijab

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The company that makes the world-famous range of dolls has just welcomed a new member to its “toy family” – a Barbie in hijab, modeled after Muslim fencer Ibtihaj Muhammad. The news has split internet users in two, with some happily greeting the doll and others calling for a boycott of the brand. reports that Mattel, the maker of the iconic Barbie dolls, has announced plans to sell its first hijab-wearing doll. Inspired by female fencer Ibtihaj Muhammad who was the first American to compete at the Olympics while wearing a hijab and the first female Muslim to win a bronze medal at the 2016 Olympics in Rio, the toy was presented during Glamour's Women of the Year Summit on November 13 in New York City.

The new Barbie in hijab has sent the internet into a frenzy. Some users were pleased to see some diversity appear in the famous doll range, which was expanded in 2016 when Mattel introduced curvy, tall and petite body types for its dolls.

The Muhammad-inspired doll is part of the Barbie's "Shero" line, honoring female heroes — the women who break boundaries.

Meanwhile, a lot of Twitterians were disappointed by Mattel's announcement. Many users found it "offensive" and even called for boycotting the company, accompanying their tweets with #boycottmattel and #boycottbarbie hashtags.

2017.11.14 / 18:44
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