Posing in a bath of pink balls or throwing up handfuls of multicolored confetti, teenagers and 20-somethings snap away at a purpose-built London mini-studio for social media selfies.

Axar.az reports citing AFP that the Selfie Factory pop-up at Westfield, one of Europe's biggest shopping centers, has seen thousands pass through the 20-odd themed booths and backdrops for quirky images to upload on social media.

Space includes a wall of doughnuts, a big fluffy teddy bear, a giant ball pit, a 1950s diner, a confetti corner, and colored ribbons to wander through.