UP

Free advertising to anti-terrorism in Facebook

Home page Technology
12 Punto 14 Punto 16 Punto 18 Punto
Free advertising to anti-terrorism in Facebook

Facebook has a new plan to fight Islamic State recruiting and hate speech online – so it will offer free advertising to users who fight terrorism, by speaking out against terrorist propaganda.

According to a report in the Wall Street Journal, Facebook will provide advertising credits of up to $1,000 (£688) to counter-terror and hate speech activists such as German comedian Arbi el Ayachi, who released a video disputing anti-Muslim sentiments from a Greek right-wing group.

This strategy is part of a larger drive known as "counter speech" where Facebook will incentivize users who actively fight extremist views with Facebook posts, photos or likes.

Facebook is apparently also working with the US State Department and consultancy firms to get university students to participate in counter-speech competitions, given a budget of $2,000 and $200 ad credits each.
The social network's chief operating officer, Sheryl Sandberg, backed this idea when speaking at the World Economic Forum in Davos last month, despite the fact there is no academic evidence to support it. She said a group in Germany called "Laut gegen Nazis", an anti-neo Nazi group, had attacked the Facebook page of the far-right NDP by getting members to like and post on the page.

"They launched a 'like attack' on the Facebook page of the NPD," she said.

"Rather than scream and protest, they got 100,000 people to like the page, who did not like the page and put messages of tolerance on the page, so when you got to the page, it changed the content and what was a page filled with hatred and intolerance was then tolerance and messages of hope.

"The best antidote to bad speech is good speech and the best antidote to hate is tolerance."

#In February, Twitter joined the anti-terror movement by suspending 125,000 accounts linked to the Islamic State, among other terror groups.

Similarly, Google has started combating extremism by showing anti-radicalization advertising links to would-be Jihadis, or their supporters, who type extremist keywords into the search engine. Senior Google executive Dr.

Anthony House told the Commons’ home affairs select committee that Google had removed 14 million YouTube videos in 2014 for reasons including terrorist content. He said: "We are working on counter-narratives around the world."

Date
2016.02.16 / 10:20
Author
Axar.az
See also

SkyDrive to conduct first flying car demo in Tokyo

More personal ChatGPT use could boost ads

NASA targets march 6 for crewed moon mission

Hollywood's copyright fight meets China's AI boom

Users report disruptions in the X platform operation

China's humanoid robots ready for Lunar New Year showtime

Sega console pioneer dies at 77

X removes blue checks from Iranian officials

Russia blocks WhatsApp and YouTube

Armenian YouTubers can finally earn money

Latest
Xocalı soyqırımı — 1992-ci il Bağla
Bize yazin Bağla
ArxivBağla