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Netflix tests lower price for long-term subscribers

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Netflix might still be the king of streaming services, but it's facing increased competition from the likes of Disney+. Could one of the company’s strategies be to introduce a discounted payment plan for those who sign-up long-term? Possibly, as it’s already testing the scheme in India.

Axar.az reports citing Techspot that for $6.99 per month, Disney+ can be viewed on four different devices simultaneously and in 4K, where available. If you subscribe for a whole year in one go, that monthly cost works out at just $5.83. Amazon Prime also offers a saving when subscribing for 12 months. But Netflix’s cheapest plan is $8.99, only allows SD viewing on one device at a time, and has no long-term discounts.

To try and make its service more appealing, Netflix is testing discount plans in India, though they’re only available for new and returning customers - not current ones. The longer someone signs-up for, the bigger the discount. Committing for three months knocks 20 percent off the subscription, six months brings a 30 percent saving, and 12 months will discount the price by 50 percent.

Date
2019.12.14 / 09:31
Author
Axar.az
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