28 February 2020

Facebook has postponed ruining WhatsApp

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In a completely unexpected move, Facebook decided not to ruin WhatsApp for the time being. reports citing BGR that Facebook warned users back in the fall of 2018 that ads would be deployed inside WhatsApp, prompting some people to worry about the relationship between ads and end-to-end encryption.

Facebook then reminded us, a few months later, that ads will start appearing in the popular chat app in 2020. But it turns out that Facebook has completely abandoned the idea of deploying advertising inside your chats for the time being.

WhatsApp disbanded the team responsible for ads integration, people familiar with the matter told The Wall Street Journal. Moreover, the ad-related code was deleted from the app, which is great news for anyone who has preemptively annoyed at the prospect of seeing ads in the WhatsApp status bar.

2020.01.18 / 10:55
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